In the United States, fraud calls have become a significant concern, with consumers receiving an average of eight unwanted calls per week in 2023. (hiya.com) To combat this issue, two primary solutions have emerged: Hiya, a third-party spam detection service, and carrier call filtering services provided by mobile network operators. This article examines the effectiveness of both in preventing fraud calls.
What is Hiya and How Does It Combat Fraud Calls?
Hiya is a voice security platform that utilizes artificial intelligence to identify and block unwanted calls, including fraud and spam. Its Adaptive AI analyzes patterns in call data to detect suspicious activity, even from new or unreported numbers. This approach allows Hiya to adapt in real-time to emerging fraud tactics. (venturebeat.com)
How Do Carrier Call Filtering Services Work?
Carrier call filtering services are built-in features offered by mobile network operators to identify and block unwanted calls. These services use extensive databases of known spam numbers and behavioral analysis to detect suspicious calls. While they are convenient and often free, their effectiveness can vary. (getnextphone.com)
How Effective Are Carrier Call Filtering Services Against Fraud Calls?
Studies have shown that carrier call-blocking services are generally effective at identifying robocalls. For instance, a study by Mind Commerce found that Verizon's service was ranked as the best among carriers. (rcrwireless.com) However, these services are primarily designed for consumer lines and may not be as effective for business numbers, which often receive calls from unfamiliar numbers. (getnextphone.com)
How Does Hiya Compare to Carrier Call Filtering Services?
Hiya has demonstrated a higher identification rate for spam calls compared to some carrier services. A study by Global Wireless Solutions found that Hiya's identification rate was 87%, surpassing First Orion's 55% and TNS's 34%. (hiya.com) Additionally, Hiya's Adaptive AI allows it to adapt to new fraud tactics in real-time, providing a dynamic defense against evolving threats. (venturebeat.com)
What Are the Limitations of Carrier Call Filtering Services?
While carrier call filtering services are convenient, they may not be as effective in certain scenarios. For example, they might struggle to distinguish between spam and legitimate calls from new customers, especially for business numbers. (getnextphone.com) Additionally, these services may not adapt as quickly to new fraud tactics compared to AI-driven solutions like Hiya.
How Can Consumers Protect Themselves from Fraud Calls?
Consumers can enhance their protection by using a combination of carrier call filtering services and third-party applications like Hiya. Enabling carrier call filtering provides a basic level of protection, while Hiya's advanced AI-driven detection offers a more robust defense against evolving fraud tactics. It's also advisable to stay informed about common fraud schemes and exercise caution when receiving unsolicited calls.
Conclusion
Both Hiya and carrier call filtering services play vital roles in combating fraud calls. While carrier services offer basic protection, Hiya's advanced AI-driven approach provides a more dynamic and effective defense against evolving fraud tactics. By leveraging both, consumers can significantly reduce their exposure to fraud calls.
Highlights:
- Hiya News: Phone Fraud and Spam Reached All-Time High, Costing Scammed Consumers Nearly $2,300 on Average in 2023, Published on Wednesday, March 27
- Hiya News: First-of-its-Kind Study Ranks Spam Detection Providers’ Ability to Accurately Detect Unwanted Robocalls, Published on Wednesday, May 08
- How Hiya taps AI to kill phone spam | VentureBeat, Published on Sunday, November 28
